I hate to already be talking about Christmas, but when it comes to marketing, those Christmas marketing plans should be well underway. However, the issue with Covid-19 brings with it a new approach to marketing as we once knew it. Reacting in the now and dealing with the unknown. Afterall, if the second wave happens what happens to Christmas shopping for the retail sector?
Reviews mean so much… gaining customer feedback in particular promotes trust and validation. I personally don’t buy or visit anywhere without checking out Google Reviews first. Let’s take a look at why customer feedback is so important.
Google obviously supplies lots of tools to help your business, but this is definitely one of the best. If you have a Google Business Page and you use it to your full advantage you’ll understand why. If you don’t, then read on for why I think it’s such a great marketing tool.
Instagram is definitely a favourite social channel for most of us but many businesses are still yet to understand its relevancy as a marketing tool. Have a read of my Instagram for beginners guide to understand the basics.
I love a freebie. Don’t get me wrong I’m happy to invest in the essentials but I love it when I find free digital marketing tools. Especially when they make my life easier, and in-turn, help my clients.